Tools for Teaching Digital Marketing fundamentals for Marketing Professors

USAID  ( United States Agency for International Development ) is an independent agency of the United States federal government that is primarily responsible for administering civilian foreign aid and development assistance. It leads to international development and humanitarian efforts to save lives, reduce poverty, strengthen democratic governance and help people progress beyond assistance through education. As an expert in digital marketing and transformation,

Ines was asked to specifically design a training course for marketing professors and teachers for them to be updated with the digital marketing new standards and latest trends. Professors and teachers belong to the Higher Institute of Management ( ISG) and Faculty of Economics and Management of Tunis ( FSEG).

The course not only presented digital marketing and transformation trends, but it also equipped university marketing professors and teachers with tools and tips they can use to captivate student’s attention and create curiosity among  Tunis El Manar university students. One of the important tools Ines shared was role plays and in-class exercises. Professors and teachers appreciated the course and heavily congratulated Ines for her help and great work!